1. Express interest via email or a feedback form.

This is by far the simplest means with respect to website design. Your website contains information about your product/service and your potential customer either opens a dialogue with you requesting more information or places an order. This system is very basic and can be applied to most types and sizes of transactions. It's big drawback is the time that may pass between initial expression of interest and final delivery.What you'll need:
  • An email address and/or a website with a feedback form.
  • A method of following up the enquiry e.g. fax machine, email, telephone, conventional mail service.
  • Payment acceptance method e.g. cash, credit card, or cheque.
  • A means of delivering the product or service.
Advantages:
  • Customers can easily contact you direct.
  • Inexpensive to set up.
  • You can place all your product information on the internet.
  • Relatively low cost of updating information.
  • You are less restricted by geographical distance.
  • Some flexibility in payment options.
  • Disadvantages:
  • Customers may wish to pay immediately.
  • The need to check on the secure server for new orders.
  • Order fulfillment may be delayed.
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